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The Technion Chooses MasterDAM as its Digital Archive Management Solution

The Public Relations and Resource Development Division of The Technion, Israel Institute of Technology, chooses MasterDAM software by IDEA Information Systems as its advanced digital archive management software. The mission of the Public Relations and Resource Development Division is to promote relationships with and secure resources from the global community of Technion societies, individual donors, foundations, …

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Edut 710 Chooses MasterDAM to establish its Digital Historical Testimony Database of October 7th Events

Edut 710 organization was established with the aim of documenting and preserving the testimonies of the survivors of the October 7th events. The organization has chosen  the MasterDAM system from IDEA Information Systems to establish and manage the project’s large digital archive. The goal of the project is to establish a comprehensive evidence archive with …

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The Ghetto Fighters House Chooses MasterDAM as its Digital Video Library Management System

The Ghetto Fighters’ House Museum named after Yitzhak Katznelson for the heritage of the Holocaust and the Uprising, chooses the MasterDAM software from IDEA Information Systems to manage the museum’s digital video library. The Ghetto Fighters’ House – Itzhak Katzenelson Holocaust and Jewish Resistance Heritage Museum– known as the “House”, is not only the first …

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The United Organization of Romanian Jewry in Israel chooses MasterDAM as its digital management system

The United Organization of Romanian Jewry in Israel (A.M.I.R), chooses MasterDAM from IDEA Information Systems to establish an advanced digital historical archive for the  commemoration of the history of the Romanian Jewish community. A.M.I.R aims to preserve the history of Romanian Jewry. As part of A.M.I.R ‘s ongoing activities in Israel, actions are taken to …

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Menomadin Foundation Chooses MasterDAM for Advanced Digital Asset Management

The Menomdin Foundation, an international impact foundation with over 30 years of experience in developing and strengthening countries in Africa, has selected MasterDAM from IDEA Information Systems as its organizational digital asset management solution. This strategic move aims to establish and manage an advanced digital archive representing the rich cultural and artistic assets of Angola. …

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SharePoint vs DAM – Which One is Right for YOU?

Effective digital marketing and the maintenance of consistent branding – so critical for maximizing the impact of marketing activities – requires the efficient management of digital assets. However, organizing and controlling these assets has become a major challenge for many businesses, making it essential to select the right management solution – one that fully meets …

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Maximizing Efficiency and Consistency: The Synergy of DAM and PIM in Digital Content Management

DAM and PIM are two different software solutions used in managing digital content for businesses. DAM (Digital Asset Management): DAM is a system that allows organizations to store, organize, manage, and distribute digital assets such as images, videos, documents, and audio files. It provides a centralized repository for all digital assets, making it easier to …

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Marketeers: Why Choose a DAM that Includes Facial Recognition Technology?

When integrated with your Digital Asset Management software, facial recognition technology can expand your marketing options, enhance customer relationships, streamline your workflows, and save you and your team considerable time. What does it actually do? Facial recognition algorithms can automatically identify faces in photos, analyze facial features, and generate unique identifiers for every person. These …

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How Can You Benefit from Multi-Language Support for Your DAM Software?

A growing number of companies across the globe use multiple languages in their daily operations. Sometimes, they are multi-lingual because their teams, and often their stakeholders as well, include people from various countries – working together at the same facility or at diverse facilities around the world – who don’t share the same native language. …

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DAM or Cloud Storage – Which One’s Right for YOU?

The use of both Digital Asset Management systems (DAMs) – and cloud storage & file sharing systems like Dropbox, Google Drive, SharePoint, and OneDrive – significantly increased during the pandemic. This was due in part to the large quantities of digital and creative content produced throughout this period, as well as the need for remote …

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Why Colleges and Universities Need a Digital Asset Management (DAM) System

Here are a number of unique challenges faced by the global higher education sector when it comes to the effective management of digital assets. Fortunately, there is an answer for colleges and universities around the world – a Digital Asset Management system. The Challenges: Content Quantity Institutes of higher learning generate vast amounts of content, …

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How Museums Are Using Digital Asset Management Systems (DAMs)

As the repositories of so much of our culture, museums – whether fine art, history, natural history, photography, university, or others – share a unique set of requirements and challenges. Their collections must be dynamic, informative, and entertaining, as well as accessible to the public and to researchers – all while being carefully preserved. Creating …

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Galcon Selects MasterDAM from IDEA for its Organizational System for Digital Assets Management

Galcon, a global leader in the production of computerized irrigation and control systems, selected MasterDAM software from IDEA Information Systems as the company’s Digital Asset Management system. Galcon is an international company with distributors and marketing agents around the world. In order to successfully and properly manage the company’s marketing activities, the need arose for the orderly management of …

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5 Tips for Keeping Your Digital Assets (and Their Use) Aligned with Your Brand

Effective digital marketing and the maintenance of consistent branding – so critical for maximizing the impact of marketing activities – requires the efficient management of digital assets. However, organizing and controlling these assets has become a major challenge for many businesses, making it essential to select the right management solution – one that fully meets …

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How to Choose a Digital Asset Management System for Your Business

Five tips to help you identify the right software and avoid common DAM selection mistakes If your business holds onto and uses digital assets, you’ve probably experienced many frustrating searches for precisely the right document or file ahead of a big pitch, company-wide meeting, or in the throes of a campaign brainstorming session. Even worse, …

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5 Tips for Keeping Your Digital Assets (and Their Use) Aligned with Your Brand

Are your digital assets on-brand? More importantly, are they being used in full alignment with your organization’s brand strategy? Branding is about more than just logos and letterheads; it’s how you consistently and effectively communicate your organization’s mission and story across all your marketing, sales, and customer service channels. It’s your organization’s key to resonating …

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Important Questions to Ask When Choosing a DAM Solution for Your Organization

ongratulations! You’ve made the smart decision to integrate a DAM solution into your organization’s daily activities. Now it’s time for you to roll up your sleeves and do the hard work; it’s time to choose the DAM solution that best fits your organization’s needs and requirements. Whether you’re acquiring a DAM solution for your organization …

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Amiad Water Systems Selects MasterDAM by IDEA as the Organizational Digital Asset Management

Amiad Water Systems, a leading global company that specializes in the development and marketing of systems for water treatment and filtration, has selected IDEA Information Systems’ MasterDAM to serve as their organization’s Digital Asset Management solution. Prior to implementing MasterDAM, the company utilized an outdated system that served as a platform for saving files and sharing digital …

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DAM vs. CMS: Does it Have to Be One or the Other?

These days, digital marketing is an integral and inseparable part of any business’ lead generation, sales, and customer relationship management activities. This is true for B2B and B2C organizations alike. To be seen and secure deals, it is imperative that your brand, its values and its offerings are placed precisely under your target audience members’ …

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